Press & brand
The marks, and the rules that come with them.
Every logo, lockup and social banner, at the exact pixel size each platform asks for. Free to use for coverage of Voxonomics and for anything built on the standard — within the four rules at the bottom of this page.
Download the kit
ZIP · 36 files · 2.8 MB · PNG + SVG
01
Logo
16 filesThe mark and the VOXONOMICS wordmark, and nothing else — no strapline, no texture. This is what goes in a platform’s logo or profile picture field. The typeface is rendered into the pixels, so the wordmark cannot fall back to something else on a machine that has never heard of Nunito.
Horizontal — headers, site logos, email signatures
Square — profile pictures
Mark above the wordmark. The artwork is held inside about 76% of the canvas, so a platform that crops a profile picture to a circle does not take the first and last letters with it. Take 800 unless a platform asks for more.
02
Social banners
8 filesRendered at the exact pixel size each platform asks for. Several of these crop hard on a phone — the type is kept inside the centre band, but check the live crop after uploading rather than trusting the flat file.
03
Vector source
11 filesThe SVGs are authoritative — every raster on this page is rendered from this geometry. Give these to a printer, a sign maker, or anyone who needs the logo at a size that does not exist yet. The lockups set the wordmark as live text, so convert it to outlines before sending artwork to print.
04
Colour, type and the mark
Lime on ink is the house pairing. On white use jade or ink — lime on white falls below the contrast floor for anything text-sized, so it never carries a word.
Palette
Lime
#A3E635Mint
#22FF95Jade
#00734AInk
#08120CTile
#101F18Paper
#ECF5F0Type
Nunito — display and body, weights 400 / 600 / 800 / 900.
IBM Plex Mono — figures, labels, and anything reporting a measurement.
The wordmark is Nunito 900 at 0.16em tracking. This site runs the same pair, so the artwork and the page agree.
Both are free on Google Fonts.
The mark
Six arcs on a ring, each an equal sixth.
One arc per parent index. The six indices are equally weighted by construction, so the mark draws them at equal size — it is the framework, not an abstract swirl.
The gaps are the point: a sixth that cannot be measured is not drawn. Do not close the ring.
05
Using the marks
Use them for coverage of Voxonomics, for talks and articles about the standard, and for anything built on it. Four rules, and the last one is not a style preference.
- Do not redraw the mark. Take the SVG. Closing the ring, adding a seventh arc or evening out the gaps changes what it says about the framework.
- Give it room. Clear space on every side of at least the height of one arc — about a fifth of the mark’s width. Never place it on a busy photograph.
- Keep it legible. Lime on dark, jade or ink on light. Do not recolour the mark to match a deck, and do not set the wordmark in another typeface.
- Never attach a number to it. No asset in this kit states a score, a ranking or a figure for any network, and none may be edited to. Live VTS contributions and official scoring stay disabled until calibration and governance approval — artwork implying a published number exists would be claiming a result the system has not produced.
Anything beyond that — co-branding, merchandise, or a use that implies endorsement or certification — ask first: [email protected].